Sunday Salon Joins Leading Industry Professionals at the BTC Show in Orlando

Cary, NC, September 6, 2022  — Sunday Salon, North Carolina’s premier hair salon for radiant color, precision haircuts, and lived-in low maintenance styles, joined thousands of industry professionals at the Orlando World Center Marriott in Orlando, Florida from August 13 – 16 to attend Make Believe: The BTC Show, and to celebrate the best in hair care innovations for the modern salon.

This innovation-focused event is designed for high-achieving salon professionals with their thumbs on the pulse of everything related to hair care. A truly creative opportunity for stylists looking to better themselves professionally and push themselves creatively.

“The BTC Show in Orlando was an outstanding way to further educate and develop our exceptional team,” said Andrew Edwards, Sunday Salon’s VP of Marketing and Business Development. “We couldn’t have asked for a better event and a better experience for our talented and motivated team.”

Giulia Maldonado, Master Stylist at Sunday Salon said “My key takeaways were practical cutting techniques, true hair cut and layering techniques to use on our clients that achieve stylish, beautifully shaped, lived-in haircuts that complement the lived-in color that our clients love. It was beautiful to see all different textured hair on stage.”

“We enjoyed the opportunity to view many different color and cutting techniques that we are able utilize at the salon and integrate into our service offering. One of the standouts was a balayage application that showcased varying degrees of teasing the hair to achieve a more blended and natural look. We’re also starting to venture into Fall when many of our clients want to go a little darker with their hair color, so the team was exposed to exciting, modern techniques for beautiful root melts with lowlights to deepen summer blondes.” Stated Kelsi Johnson, Stylist at Sunday Salon. “We also learnt new cutting techniques for shags, bobs, lobs, and longer layers.” Kelsi continued, “The experience elevated my skills as a stylist and I’m already implementing all the revolutionary techniques to add value to our clients’ investment in their hair.”

“The BTC show was such an amazing experience.” Said Elizabeth Britt, Lead Associate Stylist at Sunday Salon. “I’m so excited to try all the new techniques for balayage, highlighting and cutting that I observed from all the world-class educators. I’m also really confident after participating in the motivational talk by Scott Missad.”

Make Believe, BTC Orlando, is an international beauty show known for its focus on fun, creativity and practicality. Geared toward commercial styles and salon improvement, BTC Orlando features look-and-learn sessions by top international brands, superstar hair stylists and influencers, and the industry’s top manufacturer artists. It features brand-specific presentations, but also crowd-pleasing co-labs, in which top artists from different brands are chosen to work together on stage to create new looks slated to be marketable to salon owners worldwide.

“BTC Orlando is an industry leading hairshow and it’s one of my favorites,” Lisa Edwards, President and Creative Director of Sunday Salon said, “The sense of community there is fantastic and everyone is focused on learning as much as they can so they can become the best hair stylist they can be.” Lisa continued, “We have a core strategy in place to invest in our team, and are delighted to have provided the platform for our junior team members to experience their first industry trade show. We are excited to witness the continued growth and skill development within our team.”

To view images from the show visit this link:

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About The BTC Show

Three days worth of the industry’s top education from brand educators, artists and influencers. For more information visit: 

About Sunday Salon Inc.

Sunday Salon, a luxury boutique salon in Cary, NC for personalized service in a comfortable and elegant setting, offers services designed to enhance clients’ natural beauty and complement their individual style. Sunday Salon specializes in hair coloring, hair cutting, hair styling, and hair treatments. For more information and appointments, visit For the latest news, visit

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